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Because we believe consumers and utilities are #MorePowerfulTogether. Northwest Public Power Association partnered with Pioneer Utility Resources to create materials that utilities can use to engage consumers in the value and importance of public power.

Our goals

  • Focus on Western utility region.
  • Create easily customized materials.
  • Increase engagement of member utilities with their consumers.
  • Raise the profile of public power.

Over the past few years we’re rolled out actionable consumer content to support two-way communications and consumer engagement. This support includes:

  • Message Guide for More Powerful Together
  • Print and digital ads
  • Social media posts
  • Leadership editorials
  • Website content
  • Pop-up banner art for utility lobbies, community events
  • Posters (internal focus)
  • How-to webinars