RFP – Advertising/Public Relations Agencies

The City of Santa Clara intends to enter into an Agreement with a qualified Proposer to provide a broad range of advertising and public relations services to assist the City of Santa Clara’s Electric Department, dba Silicon Valley Power (“SVP”), in its communication needs. Such services include but are not limited to preparing and implementing multimedia campaigns, preparing collateral for various programs, media relations support and general support of communications with all customer and employee audiences.

SVP is a full service electric utility that serves electricity to all residential, commercial and industrial customers within the City of Santa Clara. Ninety percent of the revenue comes from commercial and industrial customers including many leaders in the high-tech industries. Because SVP is a department of the City of Santa Clara, it is nonprofit and exists solely for the benefit of its customers. SVP has a reputation for innovative customer programs and effective communication with all audiences.

All proposals shall be submitted to:
Silicon Valley Power
Attn: Mary Medeiros McEnroe
881 Martin Ave.
Santa Clara, CA 95050

The Proposal deadline is 5:00 p.m. PST on December 2nd, 2016.

Intent to Bid Forms are Due on October 26, 2016.

Request for Proposal (PDF)

The proposed 2016-2017 timeframe for the selection of a Proposer(s) is as follows:

October 11 RFP Release Date
October 26 Intent to Bid Due
November 10 Proposer Questions Due by 5:00 PM PST
November 16 SVP Response to Questions
December 2 Proposals Due by 5:00 PM PST
January 4-13 Oral Interviews for Some or All Proposers
January 24 Final Selection & Begin Contract/Scope Development
March 17 Contract Development Complete
May TBD Contract Approved and Signed
July 1 Contract Begins